Civic-minded business leaders across Georgia today launched goBeyondProfit — a first-of-its-kind, business leader-led initiative that shines a light on corporate generosity of all kinds and invites every statewide business leader to join.

With a shared belief that giving back is good for business and good for Georgia, goBeyondProfit celebrates the extraordinary ways businesses give back to communities.  

Founded by Jackson Healthcare and led by inaugural ambassadors, goBeyondProfit encourages business leaders and owners across the state to sign the goBeyondProfit pledge. With the pledge, Georgia businesses of all sizes and stages are encouraged to find and invest in creative ways to give back that align with their unique business models. More than 50 companies have already signed the pledge in support of the initiative's launch.

“We believe that business is a tremendous force for good in our communities,” said Richard L. Jackson, Chairman and CEO of Jackson Healthcare. "We also believe that by celebrating all the ways companies are being generous and raising awareness about the value of giving back, others will want to join in."

The goBeyondProfit founding ambassadors are:

Juanita Powell Baranco, Co-Owner, Mercedes-Benz of Buckhead

Don Barden, CEO, 3Ci

Frank Blake, Former Chairman and CEO, The Home Depot

Paul Bowers, Chairman, President and CEO, Georgia Power

Millard Choate, Chairman and CEO, Choate Construction

Chris Clark, President and CEO, Georgia Chamber of Commerce

Clark Dean, President, Rotary Club of Atlanta; Senior Managing Director & Partner, Transwestern Commercial Services

Walter M. “Sonny” Deriso, Jr., Chairman of the Board, Atlantic Capital Bank

Sam L. Gude, III, CEO, Gude Management Group

Glen Jackson, Co-Founder, Jackson Spalding

Rick Jackson, Chairman and CEO, Jackson Healthcare

Mary Laschinger, Chairman and CEO, Veritiv

Bernie Marcus, Co-Founder, The Home Depot, Chairman of The Marcus Foundation

Eric Tanenblatt, Principal and Chair, Public Policy Dentons

Business leaders wishing to take the pledge and share a story of corporate generosity may join at www.gobeyondprofit.org/pledge.

"We want business leaders across the state to know that if they are giving back in some way, they are in good company," said Jackson. “The goBeyondProfit initiative is an ideal way to share best practices and learn from each other. The aim is to make giving back the norm for all Georgia businesses.”