Interest in gold investing has seen significant growth in recent years, largely driven by uncertain global economic conditions. The onset of the COVID-19 pandemic in 2020 triggered a surge in gold prices as investors sought refuge from the volatility of stock markets. Gold prices reached record highs in August 2020, surpassing $2,000 per ounce for the first time. And now in 2024, gold prices have surged again, driven by several factors including looming interest rate cuts, heightened geopolitical risks, and increased central bank buying.

According to recent data from Gallup, when Americans were asked to identify what they consider the best long-term investment, gold emerged as a popular choice. While real estate and stocks were the top preferences, garnering 36% and 22% of the votes respectively, gold was not far behind, capturing 18% of the respondents' votes.

Interestingly, gold outpaced the popularity of other investment options such as savings accounts, certificates of deposit (CDs), bonds, and newer investment vehicles like cryptocurrencies. Gold's reputation as a stable and secure asset continues to resonate with a sizable portion of the population, particularly in certain parts of the U.S.

Results:

• Residents in the western half of the country—particularly in the Mountain West and Alaska—show a much higher interest in gold relative to stocks when compared to residents in the eastern half of the U.S.

• However, it’s important to note that gold-related searches still grew in 44 states when comparing search data from 2024 to 2019.

Georgia:

In Georgia, residents are less interested in gold investing than average, though gold-related searches relative to stock-related searches have increased over the past 5 years.

For the full report visit www.usmoneyreserve.com